Demographics have limited association with shopping motivation
with occupation, income and education level having no impact; unlike in Western Countries. Chinese high-street shoppers prefer adventure and social shopping, while online shoppers are motivated by idea shopping. Another difference is how gratification and idea shopping influence spending over ¥1k per month on fashion items, and regular spending influenced by value shopping. According to them, their new guidelines did not allow Fashion a U/A certification. The board was willing to issue a U/A certificate after several cuts; Bhandarkar refused and accepted the A certificate since the scenes in question were crucial to the narrative. Nagpal was helped by the DCW, which did not want anyone profiting from her life. Bhandarkar narrated a summary of the film's plot at the DCW office, which satisfied the commission that there was no reference to Nagpal. It is a socially acceptable and secure way to distinguish oneself from others and, at the same time, it satisfies the individual’s n...